25th Feb: InitiateCheckout De-duplication, Google Ads Conversion Tracking and more

Improvements

  • [App] - We’ve clarified migration emails and improved dashboard guidance for Pixel Access Token setup. Clear indicators now help customers create the correct token, reducing confusion and support requests.

  • [Shopify] - We’ve improved InitiateCheckout event validation by replacing the old time-based logic with cart cookie and session ID matching. This prevents false duplicates caused by slow networks and ensures more accurate checkout tracking.

🐛 Fixes

  • [Channel] - The “Allow Conversions without Click ID” option is now enabled by default and visible to all users. This improves GoogleAds conversion tracking reliability and removes unnecessary configuration restrictions.

📖 Details

Release day: 25th February 2026 Release version: 26-06 Edge version: 13.142.0 SDK version: 1.44.0

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