# Onboarding

Bloomreach channel provides an easy setup using a Project Token, API Key ID, and API Key Secret to link your Bloomreach account with EdgeTag. This connection allows your site to stream events into Bloomreach to deliver measurable, highly personalized customer experiences. Let’s walk through the steps.

### Add Channel

To add a channel, begin by entering the channel's name. We recommend choosing a name that clearly describes the channel you are adding. This will assist with debugging if any issues arise. Once you have entered the name, get the API credentials from **Bloomreach**

<figure><img src="/files/60AKndxv63LU3MUajk0R" alt=""><figcaption></figcaption></figure>

We need the following credentials from the **Bloomreach** dashboard

* Server (Base URL)
* Project Token
* Private API Access Key ID
* Private API Access Key secret

### How to get API Credentials from Bloomreach?

Go to the **Bloomreach** dashboard

Navigate to **Project settings** > **Access management** > **API** > **API groups**

<figure><img src="/files/DanAZnsXiiy4I2QRPcsr" alt=""><figcaption></figcaption></figure>

Select the **Server** based on the **API Base URL**

<figure><img src="/files/t6wSMxf7p4sZep9E6vMo" alt=""><figcaption></figcaption></figure>

Copy the **Project Token** and paste it into the EdgeTag form

<figure><img src="/files/4qoIGQiwOYnpAOZtMmMd" alt=""><figcaption></figcaption></figure>

Create an **API Key** and copy the **API Key ID** & **API Key Secret**&#x20;

<figure><img src="/files/CCTfqKCIGdrCXEkC734D" alt=""><figcaption></figcaption></figure>

Paste it on the **EdgeTag** form

<figure><img src="/files/qVhOP7AeWV8VfuBjPJbl" alt=""><figcaption></figcaption></figure>

Click **Save & Deploy**&#x20;

Congratulations :tada:, the basic setup is now complete.&#x20;

Let's proceed to the next section to explore additional configuration options.


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