Onboarding
Google Tag Manager channels provide a straightforward setup process that uses a Container ID to link your GTM container to EdgeTag. This connection enables your site to stream events into Google Tag Manager's dataLayer, providing powerful tag management capabilities. Let's walk through the steps.
Video Guide
Add Channel
To add a channel, enter the channel's name. We recommend choosing a name that clearly describes the channel you are adding. This will assist with debugging if any issues arise. Once you have entered the name, we need to get the Container ID from the GTM dashboard.
If you are looking to create a new GTM container and configure it with EdgeTag, please follow the instructions below to connect an existing GTM Container with EdgeTag or create a new GTM container.
Container ID Setup
Log in to the Google Tag Manager dashboard at tagmanager.google.com. Select the correct account and container you want to use with EdgeTag.
Finding Your Container ID
In the GTM dashboard, select your workspace.
Your Container ID will be displayed in the top section of the workspace, usually in the format
GTM-XXXXXXX
Copy this Container ID
Creating a New Container (Optional)
If you need to create a new container:
Click on the account drop-down in the top navigation
Select "Create Container"

Enter a container name (e.g., "EdgeTag Production")
Select "Web" as the target platform

Click "Create"
Accept the Terms of Service
Copy the Container ID from the newly created container
Configure in EdgeTag
Return to the EdgeTag channel form
Paste your GTM Container ID in the "GTM Container ID" field

Click "Save & Deploy"
Your GTM integration is now active! Events will start flowing to your GTM dataLayer, where you can configure tags, triggers, and variables to handle the data.
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