LinkedIn integration helps connect your LinkedIn advertising campaigns with your website conversion tracking. We manage server-side event streaming for you and automatically create conversion rules for your EdgeTag events. Getting started with our integration is straightforward; you need to complete a simple authorization, and you’re ready to go.
Before starting the onboarding process, please ensure you have at least one of the following access roles:
ACCOUNT_BILLING_ADMIN
ACCOUNT_MANAGER
CAMPAIGN_MANAGER
CREATIVE_MANAGER
Details
Channel name: linkedIn
Server API version: 202409
Event Flow
Our LinkedIn integration sends server-side conversion events when user identification data (email, LinkedIn clickId, or first/last name) is available. Events are automatically mapped to conversion rules created by EdgeTag, ensuring accurate attribution for your LinkedIn advertising campaigns.
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