Onboarding

Before we begin setting up your Reddit channel, please ensure you have an active Reddit Ads account. If you don't have one yet, you can set one up here. If your business already has an ad account but your Reddit login doesn't have access to it, you can ask the account manager to invite you.

Video Guide

Acquiring the Pixel ID

Once you have access to your Ads account, you can open the Accounts page to select the ad account you'd like to set up.

Select the ad account in the right-hand column to go to that account page. Once on the account page, open the menu in the top left and select the Events Manager.

In the Events Manager, click the link to set up the integration manually for both the Pixel and Conversions API.

You should now see the option to copy the Pixel ID required to set up your Reddit channel.

Setting up the Reddit channel

Once you have the Pixel ID, you can add the channel to your tag. First, you'll need to authorize Reddit via OAuth by clicking the Authenticate button.

This should redirect you to Reddit's OAuth page, where you can confirm the authorization. Click "Allow" to complete the OAuth process and return to EdgeTag.

You can now enter the Pixel ID into the form and press Save & Deploy to finish the setup.

For additional options, check out the Configuration page.