> For the complete documentation index, see [llms.txt](https://docs.edgetag.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.edgetag.io/knowledge-base/ecommerce-best-practice-for-first-time-setup/add-klaviyo-or-other-retention-channel.md).

# Add Klaviyo (or other) retention channel

Connect your retention system to power known customer ID Graph and enable audience to growth channels

Why are we adding Klaviyo (or other) channels?

Channels like Klaviyo or Attentive or Mailchimp carry a lot of memory, and when enabled;

1. you can capture returning customer/known visitor data and power your pixel audience
2. enable cross device stitching from and to Klaviyo (or other channels)
3. Immediately monetize post cookie upside; follow instructions &#x20;

To connect Klaviyo follow instructions [here](/channels/klaviyo.md)

To enable other channels follow instructions [here](https://docs.edgetag.io/)


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