Configuration

Now that the basic onboarding is complete, let's review other fields in the form and how to use them. The Account ID and Conversion Token were already filled in during the basic onboarding, so we will skip them.

Product ID Mapping

When syncing your product catalog with Pinterest, you may be using a different format than what you have in your e-commerce platform. This can result in the Product ID expected by Pinterest being different from what you're sending from your website. As a result, your catalog match rate will be low. This setting allows you to specify which property from the event you would like to send to Pinterest as your Product ID.

How can you determine which ID you are using?

Please go to the Catalogue section in Pinterest Ads Manager. Select the active catalogue you are using. Select an ID for any one of the products and compare this ID with the value in your e-commerce platform and find which type it is. Ensure that the type matches the product ID mapping value configured in EdgeTag.